PR is an effective tool for creating attention and credibility about the launch of new products. A good product is linked with “good” stories and angles, which are interesting to the press. But often the companies cannot see the stories themselves or word them. Mannov can help you with this. We know the rules of the press, and we can find the right angle for a press release or for a personal contact to the press, so that the result is maximum impact.

Product PR can achieve an amazing outcome and reach thousands of readers in a form that is often more confidence inspiring and efficient than expensive advertising. There is no standard model. Therefore, we create tailor-made solutions for our clients, which take into account the target group, the product, the company and the market as a whole. We can assist you with:

• Consultancy and sparring about the launch of new products
• Creating a launch strategy
• Creative solutions both in terms of press contact and events
• Development of press release accompanied by good press photos
• Distribution and media monitoring

Contact Copenhagen: Reinholdt Schultz

Contact Aarhus: Ebbe Kristensen